Rod-N-Bobb's Incorporated is a family owned fishing tackle and supply company located in Eau Claire, Wisconsin. Founded in 1992, the Rod-N-Bobb's name has been synonymous with quality fishing products. A leader in both the night fishing and day fishing markets, our company takes a tremendous amount of pride in our innovative product lines. It is our forward thinking mindset that has driven Rod-N-Bobb's to launch a number of new products over the years.

The patented Boss Bobber is the world's first and only resistance distributing bobber making it the most sensitive bobber on the market today. Our Lucky Jack line of lighted bobbers and batterystick products coupled with our Tackle Beacon and improved Bobber Stop line ( patent pending ) are huge sellers simply due to our unmatched quality and innovation. Then of course there is our patented Original Beacon lightstick line, the product line that started it all which is now available in many different colors, sizes and applications. Also, check out our Torchstick line of lightsticks. Recently introduced they round out our 1.5 inch line of lightsticks quite nicely. While visiting our site also check out our  Pre-Rig, EZ-flo &  Duz-it-all lines.

Rod-N-Bobb's is committed to providing fishermen everywhere with the highest quality products. Check back to our website often, as we will continue to introduce new product offerings for you to add to your tackle box. Thank you so much for your patronage, we truly appreciate it.